Oakley - Armchair Sessions

Oakley Rebels Photoshoot - Cape Town

Oakley have just returned from sunny South Africa where we shot England cricketer Kevin Pietersen for an Oakley “Rebels” campaign. The shoot took place in the spectacular surroundings of Cape Towns Bloubergstrand with Table Mountain as our backdrop….. suncream and sandy beaches in November!

KP hits some balls with the locals

KP lets loose....

Shooting on Bloubergstrand

Oakley Team on Reconnaissance

November 30th, 2009 | Add comment

OAKLEY AT THE TOUR OF IRELAND….

Oakley were on hand in a wet and rainy Emerald Isle as official supplier to the 2009 Tour of Ireland bike race, where riders including Lance Armstrong and Mark Cavendish battled it out over the Irish countryside.

http://tourofireland.ie/

Team Green: The Ireland Team in custom Oakley Radars

Martyn Irvine and Sean Downey zip through the Irish countryside

New Kid On The Block: Philip Lavery signs autographs!

Team Ireland's Paul Griffin takes some shelter from the storm in the team van!

September 9th, 2009 | Add comment | Tagged under Lance Armstrong, Mark Cavendish, Martyn Irvine, Paul Griffin, Philip Lavery, Sean Downey, Tour of Ireland

Oakley BMX Trails Champs!

The first ever Oakley National Trails tour kicked off August 25th. Taking 15 of the UK’s best BMXers to the best UK trails spots over five days, and ending in a fantastic jam session at the famous Aliano Trails in Worcester, home to Stephen Murray and the Murray Jam.

Oakley Trails Champs crew

The tour was covered daily on UK’s biggest BMX website Ride UK, engaging the readers with a best whip contest, which received over 40,000 views. Oakley’s Leo Forte won himself a pair of limited edition C100 Jupiter for his best whip (49% of the vote).

Click here to view the best whip contest!

The tour kicked off at the Forte’s home trails… Then second stop on the tour was Epsom!

Go to Ride UK BMX to view the video edits from Decoy and Epsom:
http://rideukbmx.com/news/oakley-national-trails-champs-decoyepsom.html
Then the next two days at Chertsey and Oxford:http://rideukbmx.com/news/oakley-national-trails-champs-chertsey-oxford.htm

Final day of the Oakley Trails Tour was the Stephen Murray Jam!

Legendary BMX filmer James Cox

They shut down the Murray Jam for the final hour for the Trails Tour jam

Oakley’s Toby Forte!

On to the afterparty for the team BBQ. Trails Champs organiser Kye Forte with Stephen Murray’s brother Martin, organiser of the Murray Jam!

Team Forte - minus Leo and Heather!

Then on to the after, after party for the screening and presentation… Amazing trophies and podiums courtesy of Leo!

Tom ‘Robbo’ Robinson was the overall winner! As voted by the riders themselves

Team Trails Champs!

September 7th, 2009 | Add comment | Tagged under Aliano Trails, bmx, James Cox, Kye Forte, Leo Forte, Oakley National Trails, Stephen Murray, Toby Forte, Tom Robinson

Sunglasses at Night!

Everyone is totally hooked on surfing so the team went for another 2 hour session in the sunshine…

Meanwhile…Bas made the BMX finals but had to finish his run early after blowing his second tyre of the week.

Last night we went to the harbour for a final team supper with the full Newquay crew. It was a fishy feast! Much fun was had cracking crab claws and trying shark…

Brothers from different mothers….

John found a blow up guitar at the Cypress Hill gig…

Sam gave little Lois a better view of the gig….(maybe taking the sunglasses off would have helped!)

Did someone say dodgems?

Loving that guitar…..

Uh oh…Tim Warwood seeing the world through Jaegermeister-tinted glasses.

August 9th, 2009 | Add comment | Tagged under 2009, bmx, Boardmasters, Cypress Hill, Newquay, Sam Beckett, Surf, Tim Warwood

Everybody goes Surfing…

Day 2 and everybody got in the water! While Oli Adams was in the hot seat for his armchair session the rest of the team went for a group surf lesson…

Whole team setting off with Andy Scott joining us for a swim!!

Vicci Miller - straight up on the board then tried some Longboard moves!

Sam Beckett

Jon Bell’s surf totally sorted him out - clear head always smiling!

Lois nails surfing

Leo Forte who is annoyingly good at trying things and succeding - oh except wakeboarding ha!

Rest of the day was pretty amazing - sunshine, lots of relaxing + BMX qualifiers - still don’t know the results though!

Team chill…Andy, Lois, Sam, Jon & Leo

View of the contest from the Headland Hotel

Bas relaxes after the qualifiers

And as promised team spaghetti bolognase…

Everyone went out to the music festival last night but after cooking up a feast team HQ opted for Big Brother eviction (Kellie our team manager enforced this on us), glass of wine & bed so no pictoral evidence of the nights activities! Agenda for Saturday is a little more surf, skate & bmx contests, team dinner & music festival!!

August 8th, 2009 | Add comment | Tagged under Andy Scott, Big Brother, Boardmasters, Festival, Jon Bell, Leo Forte, Music, Newquay, Oli Adams, Sam Beckett, Skate, Surf, Vicci Miller

Newquay!

We’ve got a good little crew down in Newquay for the Relentless Boardmasters! So much going on - surfing, skateboard & bmx events plus more interviews for the armchair sessions. Kicked off with Sam Beckett who has literally just got back from the X Games in LA!

Thursday night was team BBQ time and we cooked all this food…

And got some interview time with Jack & Lewis Clinton & Ben Grove…

We’ve also been hanging out with Romain Cloitre who is on Oakley’s European Surf team - he’s been doing the rounds with the media. This was his shoot with Men’s Fitness magazine!!

Watch this space for Friday’s update that will feature team surf lesson and team spaghetti bolognase!

August 7th, 2009 | Add comment | Tagged under Ben Grove, Boardmasters, Jack Clinton, Lewis Clinton, Newquay, Romain Cloitre, Sam Beckett, Skate, Surf, X Games

We threw a party with Clash Magazine…

…and have only just recovered so a bit of a delay between event & blog post sorry! The Sunglasses at Night party was our annual summer festival shindig and this year we took over the Queen of Hoxton in East London which is really close to our new office. Amazing venue, roof terrace (bit of rain), massive line up, lots of neon!

Event Flyer - thanks Paul @ Clash Magazine!

Flyer

Pre-event Nandos feed all the artists + all friends of Oakley & Clash Magazine! Yummm

and thanks to Smirnoff, Turborg & Red Bull we had something to wash it down with!

Youves were the first band to play & hung out at the part all night being generally all round lovely people

The armchair saw lots of action on the roof! Youves, Coco Electrik, Superfilth, Ill Commotion, The Phenomenal HandClap Band + our athletes Scott McMorris & Leo Forte all took a turn…

The action happening downstairs with Superfilth!!!

Here’s Scott McMorris - double neon-ing!

Soooo many pictures from the night! Thanks to all who came and wore their neon glow glasses!

August 3rd, 2009 | Add comment | Tagged under Clash Magazine, Frogskins

Poults @ Woburn

When not tweeting from the Bunker Armchair™…
(you can find the reverse of this image here)

Poults talked fav shots with Breanne Loucks…

before showing us how it’s done…

& then trying to drive a ball thru the Armchair.
(don’t try this at home! Ball 1 ricochet = 100yrds vertical and probably still climbing.)

Films soon on the Armchair Sessions channel.

The Armchair has visited many locations but is happily situated on the course at Woburn

Breanne pretty comfortable being interviewed…

Breanne & Ian swap info

July 22nd, 2009 | 2 comments | Tagged under Breanne Loucks, Golf, Ian Poulter

A Day at Norfolk Lavender with the Oakley Ladies!

Yesterday we spent a day at the Norfolk Lavender fields with the UK’s women’s team. A proper girls photo shoot - sunshine, Lavender & butterflies!! Here are some behind the scenes pics from the actual official photo shoot that will promote our 2010 special edition sunglasses that support the Lavender Trust at Breast Cancer Care.

Lois & crew checking out the location…

Shanaze & Rachel modelling our sports eyewear!

The whole crew + sporting equipment!

Rachel & Gwen fully in pink, lavender & white mode…

Jenny Jones mid photo shoot…

Thanks to Norfolk Lavender for letting us use the fields as our photo shoot location. Very cool!

July 15th, 2009 | Add comment | Tagged under Breast Cancer Care, Gwen Spurlock, Jenny Jones, Lavender field, Lavender Trust, Lois Pendlebury, Norfolk, Rachel Atherton, Shanaze Reade, Tracey Moseley, Vicci Miller

KP @ LORDS

Best seat in the house…

A cold KP takes our questions…

Having fun Kev?

He loves us really!

Check out the interview: youtube.com/armchairsessions

June 15th, 2009 | Add comment | Tagged under Cricket, Kevin Pietersen, Lords

Victoria Pendleton in London!

Last Friday we spent a day with Victoria in Hyde Park to do some promo stuff for our Lavender Trust sunnies. Couldn’t have picked a wetter day for a bike ride but we’re British so…

After a media cycle ride we cabbed it over to Cycle Surgery in Holborn to meet the lovely staff there, sign some stuff for fans and do an interview for our Armchair Sessions…

We want to say thanks to Griff & Helen at Trek Bikes for hooking us up with two Trek Madone Bikes! Also to the guys at Cycle Surgery in Holborn for selling our stuff!

May 15th, 2009 | Add comment | Tagged under Lavender Trust, Victoria Pendleton